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Tag: prototyping

A/B Testing a Physical Prototype

Recently I wrote about a little UX exercise I did at work. It was about prototyping for designers. I’ve been building a prototype of a donation box, to help a colleague to collect some compensation for his expenses—Designers also should build physical prototypes


Meanwhile, that fellow colleague has set up an a/b-test, to find out how to increase the amount per donation. It’s very interesting to see, which issues, or hypothetical improvements were already addressed, while not being aware of my last article.

  • Security — there’s no lock on the prototype
  • Insertion slot — big coins, like our 2€, don’t fit
  • Visual Design — as it is a quick and dirty prototype, the design is quite basic, even ugly
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Designers Also Should Build Physical Prototypes

Paper clips container with a post-it. Reads Candy Bar Sponsorship.

My very basic, yet fully functional physical prototype

When designing digital products we, as UX Designers, deal with screens, pages, and page flows. We rarely get physical. Maybe sometimes we make paper prototypes for e.g. website navigation. But typically our experience doesn’t reach beyond digital.

Imagine areas where physical objects and digital applications merge. Think about a smart home use case, where things are interacting with associated apps. Software that, on a digital screen, lets you control the settings of a smart device. If you want to create a really good app for a smart home use case, you need to know how the physical object works.

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