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Tag: innovation

How you kill good Ideas

My favorite quote, original in German, is: “Fragensteller sind Weichensteller.”

Askers are switchmen.

Hans Leopold Davi (Swiss bookseller and author)

Yes, asking questions should be one of the core skills of every UXer. Independent from his/her professional focus and concrete skillset. But, too often that becomes a reflex and entices you to ask too early and too often. You quickly start to question everything.

We’ve got data, experiences, heuristicswe’ve got evidence. We know supposedly, how things will work if we pull out the old but well-established concepts over and over again. When there’re new ideas rising, we fire all that knowledge against them and choke them off. That’s how to repress creativity. Hence, we’ll never know how new concepts would’ve worked. Chances wasted, no progress, no innovation.

So don’t be a caveman. Be patient, listen, understand, take a breath, and then put your questions.

Killing good Ideas can harm your Future

Step by step, no, baby!

The pursuit of excellence and the excessively high process orientation often prevent us from making progress and achieving great results. So here are two recent articles that take a look at the design thinking process and user research. Don’t be too rigid and dare to skip a step. Step by step, no, baby.

Yes, fortunately, we’ve got well-established UX processes, tools, and checklists for our daily work. However, at some point, this may make us a bit sluggish or may affect our innovative strength and ultimately our productivity. If we stick too much to our (ideal) processes. That doesn’t mean that we should throw all that good methodology overboard. But sometimes we should simply act faster instead of striving for perfection.

Design thinking usually follows a step-by-step process, which seems simple enough. Unfortunately, this fixed structure is usually where things go awry for companies looking to come up with a great idea. – Design thinking sucks, but it doesn’t have to

Know your user. Yes, this is also true and somehow the core of UX Design. But idolizing the user also won’t get you anywhere. Try to think of them as people. People with motivations and emotions. Instead of trying to find the user archetype.

It’s impossible to understand your user 100% but you shouldn’t feel guilty, it’s all part of the right approach. – It’s OK not to understand your user

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